Graphic/Apparel/Brand Design

— December 2019 - Present

The Pittsburgh Knights are a global esports team headquartered in Pittsburgh, Pennsylvania. Our partners include the Pittsburgh Steelers, Wiz Khalifa, and Evgeni Malkin of the Pittsburgh Penguins.

RESPONSIBILE FOR:

Developing the creative direction assets for the company and maintain brand guidelines

Creating digital assets for email campaigns, websites, online marketplaces, banner ads and social media channels

Designing and producing assets that support the online cross-channel shopping experience, sales materials and activation campaigns

www.knights.gg

Print Layout & Composition

Graphics & Typography

Advertisements

Design/Branding

— January 2019 - present

Texas Saké Co. is the first and only Saké company in Texas. I’m in charge of all Design and Rebranding of the products, merch, website, and social media.

Web Design/ Graphic Design

— September 2019 - present

Central Machine Works was originally a steel machinery shop called Capitol Machine Works. It was open from 1940 to 2016. In transforming Central Machine Works into a Brew Pub that incorporates a Brew Hall, Tap Room, Beer Garden and Event Space we have worked diligently to preserve the original history and aesthetic of the space.

I was commissioned to build their website, and set the foundation for the graphic brand ID for events and social.

Lead Designer/Branding

— January 2018 - present

Talentless is an homage to the new wave of creators, innovators, and influencers who’ve made a name for themselves by going against the conventions of what it means to be “talented."

Lead Designer/Branding

— January 2018 - present

Salice Rose is an American Instagram star who has become highly popular for posting multiple number of videos on Instagram. She is known more for her videos rather than the pictures she has uploaded and has gained more than 9.5 million followers within a short period of time.

Responsible for:

— Conceptualizing graphic and mood boards for all original branding of Salice Rose.

— Creating and adhering to the sampling and productions schedule.  Communicating this to our factories for on time deliver bench marks.

— Sourcing and Product development to hit our target price for Her consumer demographic.

https://www.instagram.com/salicerose/?hl=en

COMMISSIONED FOR:

LOGO DESIGN+BRAND ID

Responsible for: 

Logo Design

Branding Materials

Website front end design

Design Lead

— July 2014 - present

Australia Luxe Co. is one of the leading brands in the designer sheepskin and leather products market.  We develop footwear, handbags, jackets, and accessories, with international markets all over the world.  I was brought on to head the design department along side the CEO.  I've been able to implement and develop effective design ideas that help the company grow in a more profitable and efficient direction.

Examples include: our standard SKU naming system, illustrated communication with international factories to reduce language barrier issues, product developement of catagories outside of the companies core sheepskin business to gain new demographics.

Responsible for:

— Conceptualizing themes and mood boards seasonally.

— Creating and adhering to the productions schedule.  Communicating this to our factories for on time deliver bench marks.

— Textile development + sourcing

— Attend tradeshows to learn new technologies and processes

— Pre-production/sample development + coordinator 

— Tracking protos to ensure on time delivery of samples. 

— Factory communication and travel for China, and Mexico to oversee final development of textiles and samples.

— Lookbook layout + design + print management 

— Creating style codes + pricing conversions from cost

Graphic Designer

— January 2013 - May 2014

A technical outer wear company based in Venice, CA.  Coldsmoke creates created some of the highest quality tech outer wear in the industry; rivaling such companies as Arcteryx and Burton.  

RESPONSIBILE FOR:

Engineering custom textiles based on the company's historic military influence.

Developed packaging, hardware labeling, and accessories; keeping with the brand DNA that the Creative Director [Imani Lanier] and I developed. 

Designing graphic icons that communicate the Coldsmoke DNA.

Designing our graphic tees along with managing some of our freelance artist projects.

www.coldsmokeco.com

Responsible for:

Graphic design for apparel

COMMISSIONED FOR:

APPAREL GRAPHIC DESIGN

Responsible for:

Packaging design.